
Auctions are dangerous and the stock exchange is basically a giant auction. A real auction has a guy announcing bids one at a time, but in the stock market, you have thousands of people putting in their bids. There are only two reasons why someone would sell their shares. First, they believe that the current market value is high enough to make a good sale. That is, the stock is over valued. Second, they need the cash. The buyer, on the other hand, believes that the current market value is fair, so they make a bid. Now the buyer is competing with everyone else who are also looking to buy. This competition drives up prices where people are bidding higher and higher. It’s very easy to lose sight of what was once the stock’s perceived fair value. It’s a dangerous game!
During the week before I decided to purchase Loblaw (TSE: L), I saw Hudson’s Bay Company (TSE: HBC) shoot up $6. I was like, “Damn!” I’ve been wanting to buy it to own a piece of Canadian history, but it’s now too late. It shot up because of an announcement of a real estate joint venture that will eventually bring in $4.2 billion. The market reacted quickly and it’s too late to buy now!
Then, being optimistic from an unrelated news event, I purchased Loblaw (TSE: L) shares on the day of its fourth quarter earnings report, highlighting a 68.4% increase in adjusted earnings per share. I put in a trade right away, but it climbed up to $66.30 by the time that I got my shares. The next day it dropped and a week later it was down to $62. I fucking got tricked! That news heading was accurate, but misleading. The market eventually caught on, so the stock price fell. I was the idiot and tried to get in on the stock during its highest peak. Well played you sons of bitches!
Lessons Learned
1) Treat each stock individually and don’t let unrelated news affect your decision making.
2) Read the financial reports thoroughly before taking any dumb actions.
To sum it up in other words: Don’t be an idiot like me!


Investing is great, but if you don’t have the cash, then investing isn’t a good idea. Don’t be a fool! Make sure got the following things handled.

